About Us

About Us


Choice Technologies was founded in 1995 by Steve Rutkovitz with a vision of becoming the leading regional provider of proactive, full-service Managed IT Solutions and Services.  What started as a small, local network integration business quickly grew into a consulting, design, network support and systems integration company; serving Maryland, Pennsylvania, Northern Virginia and the District of Columbia, as well as several remote offices nationwide.  Choice focuses on the Medical, Legal, Real Estate and Retail industries, just to name a few, and works closely with CEO’s, COO’s, Practice Managers, Office Managers, etc. to provide guidance, understanding and high quality technology solutions.  As a result of this focus and customized approach to each and every client, our company has been rewarded with amazing customer loyalty as well as numerous industry awards.

The Choice Technologies team of 27 professionals is dedicated to helping clients create and maintain the technical efficiencies necessary to thrive and remain competitive in today’s market.  The Choice approach to problem solving is based on adaptability, flexibility and reliability, allowing us to grow with our clients and remain partners for many years.  As the technology industry continually evolves, Choice is committed to communicating and educating its clients and employees to prepare for and embrace the most current and appropriate solutions for each individual company.  

Our Mission

At Choice Technologies Inc., it is our mission to provide our clients with the most advanced, high quality IT solutions at competitive prices, resulting in total customer satisfaction. We will consult, design, and deliver products and services that meet the unique needs and expectations of each client.  The strategies involved should be  economical, efficient, durable, flexible and allow our clients to respond rapidly to both market and customer needs. Our purpose is to create superior value for our customers while nurturing long-term client/employee/community relationships based on Communication, Learning, Excellence, Accountability and mutual Respect. We will promote and support a corporate culture that attracts and retains creative, knowledgeable, and energetic employees who are driven to "make IT happen".   We strive to be the CLEAR Choice.